Meta Opens AI Phone Calling Feature to Paying Muse Users

Meta has expanded its consumer artificial intelligence assistant, Muse, to include phone calling capabilities for paying subscribers. The tool is designed to handle everyday phone tasks that people often want to avoid, such as contacting a cable provider, booking a restaurant table without online reservations, or reaching out to government offices.

Subscription Tiers and Access

Previously restricted to a small group of early testers, the phone calling function is now available to anyone who purchases a subscription plan. Pricing for Muse starts at $20 per month, which provides 500 million tokens per week. Users with heavier demands can select a $100 monthly tier that grants 3 billion tokens. While the calling option remains locked behind a paid subscription, the company recently announced that its email address creation feature will soon become available to free users.

Challenges and Market Competition

Meta is not alone in offering automated phone handling. Rival products from startup Instinct and tech giant Google already provide similar capabilities. However, artificial intelligence agents face practical hurdles when interacting with the real world. Many businesses and receptionists immediately hang up upon realizing they are speaking to a machine, though improving synthetic voices make these automated callers increasingly difficult to distinguish from humans.